eRank Review: Free Plan, Pricing, and Listing Grades
Compare eRank’s free keyword research plan, listing grades, Chrome extension, and whether a paid plan fits the way you run your Etsy shop.
Quick Verdict
Start free. eRank gives you enough keyword and trend data to test whether its workflow fits your shop before paying. Treat the A-F listing grade as a clue, not a command: eRank itself warns against changing a listing that already performs well just to improve its grade. If you need a more guided listing workflow, compare Marmalead and the other options in our alternatives guide.
⚠️ Grading System Warning
eRank's letter grades (A-F) are not reliable. Users consistently report that top-performing listings score as D or F, while poorly-performing listings get A or B.
What users say:
- • "All top listings on first page are D rank"
- • "The letter grade ranking is a joke"
- • "Lost time and money following eRank advice"
Even eRank's own documentation states: "We do not recommend changing listings that perform well regardless of their grade."
What Works
- Generous free plan with core features
- Extensive keyword database
- Trend Buzz tool for trend tracking
- Chrome extension available
- Long track record (established tool)
- Affordable Pro plans ($5.99+)
Major Issues
- Letter grading system is unreliable
- Outdated interface design
- Requires dashboard switching (not seamless)
- Limited product research features
- Historical data only (no predictive)
- Pro support can be slow
Key Features
Keyword Research
This is eRank's strongest feature. Search a phrase, inspect its demand and competition signals, then save the terms worth testing in a title or tag set. The database is broad enough to uncover long-tail ideas and show how interest changes over time.
Perfect for: Keyword discovery, search volume research, competitor keyword analysis
Listing Grading (Use with Caution)
A-F letter grades for Etsy listings. Major accuracy issues—doesn't factor in Etsy's actual algorithm, quality metrics, or customer experience. Use only for brainstorming ideas, never as absolute advice.
Warning: Ignore grades for well-performing listings. Many successful sellers report D/F scores.
Trend Buzz
Useful, especially before a seasonal launch. Trend Buzz shows how search interest has moved over time, so you can distinguish a recurring holiday pattern from a phrase that is simply fading.
Perfect for: Seasonal planning, trend identification, historical analysis
Pricing
Free Plan
$0Generous free tier with core features
- • Core keyword research
- • Listing grading (with accuracy caveats)
- • Trend Buzz access
- • Basic Chrome extension
- • Community support
Basic
Higher research limits for sellers getting started
- • Everything in Free
- • Higher daily research limits
- • More room to save and compare ideas
- • Built for an early-stage shop
Pro
Broader research capacity for a growing shop
- • Everything in Basic
- • Higher research and tracking limits
- • More capacity for competitor analysis
- • Built for growing and scaling
Expert
Highest limits for advanced, multi-shop sellers
- • Everything in Pro
- • eRank's highest research limits
- • Designed for multi-shop workflows
- • Built for advanced operators
How Does eRank Compare?
Thinking about switching?
Start with the job eRank is not doing for you. Our alternatives guide compares guided Etsy SEO, first-party search data, product research, and all-in-one seller tools.
Compare the best eRank alternatives →vs. Marmalead
Marmalead wins on accuracy, predictive data, and AI features. eRank wins on price (free vs $19/month). Serious sellers choose Marmalead for better ROI; budget sellers use eRank free.
See full comparison →vs. Alura
For modern, accurate keyword research with real Etsy search data, use Marmalead ($19/month) or CraftyTrendy ($3.99/month). Both provide superior data quality and proven optimization strategies.
See full comparison →Who Should Use eRank?
✓ Good For:
- • Budget-conscious sellers (free plan)
- • Beginners learning Etsy SEO basics
- • Supplementary keyword research alongside paid tools
- • Historical trend analysis
- • Sellers with tight profit margins
✗ Not Ideal For:
- • Serious sellers who need accurate grading (use Marmalead)
- • Those who want predictive forecasting
- • Sellers seeking modern, intuitive UX
- • Product research and sales analytics (use Everbee)
- • Sellers who will follow letter grades blindly
Frequently Asked Questions
Is eRank accurate for Etsy SEO?
eRank's keyword data has limitations, and the letter grading system (A-F) has significant accuracy issues. Many top-performing listings rank as D or F. For reliable keyword data with accurate search volumes and competition scores, use Marmalead or CraftyTrendy which provide real Etsy search data.
Is eRank free worth it?
Yes, eRank's free plan is excellent for budget-conscious sellers. You get core keyword research, listing grading (flawed but useful for ideas), and trend tracking at no cost. It's perfect for beginners or as a supplement to paid tools like Marmalead or Alura.
Should I upgrade to eRank Pro?
Pro costs $9.99 per month. Upgrade when the free plan's limits repeatedly stop a real research session, not because a pricing table makes the paid plan look more serious. eRank also lists Basic at $5.99 and Expert at $29.99 per month.
Why are my listings ranked D or F?
eRank's grading system doesn't factor in Etsy's actual algorithm, quality metrics, or customer experience. High-performing listings often score poorly because the grading only evaluates surface-level factors like tag usage. If your listings are performing well, ignore the grade.
Our Recommendation
For accurate keyword research and optimization advice, we recommend Marmalead as the #1 Etsy SEO tool ($19/month), or CraftyTrendy ($3.99/month) as a budget alternative. Both provide real Etsy search data and proven results without the reliability issues found in eRank's grading system.
Review Methodology
Based on documented user feedback, eRank's own documentation, and hands-on testing. Pricing checked September 2026.